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Dijital Marketinq Lüğəti

Dijital marketinq terminləri üçün mükəmməl bələdçiniz.

"C" hərfi ilə terminlər

25 Termin tapıldı
Metrics

Call to Action (CTA)

A button or phrase that pushes users to take a specific step, such as “Buy now”, “Sign up” or “Contact...

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Campaign

A planned set of marketing activities aimed at a specific goal. In paid media, a campaign contains ad groups and...

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Canonical Tag

An HTML attribute that tells search engines which version of a page is the preferred one when similar content exists...

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CAPI

A server-side method of sending conversion data directly to Meta, bypassing the browser. It gives more reliable tracking alongside the...

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Carousel Ads

An ad format that shows several swipeable images or videos in one ad. Widely used in Meta Ads.

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CMS (Content Management System)

A platform that lets you add and edit website content without coding, for example WordPress or Drupal.

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Content Marketing

A strategy of creating and distributing valuable content (blogs, videos, guides, podcasts) to attract an audience and turn it into...

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Conversion

A user completing a desired action, such as a purchase, form submission, phone call or subscription.

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Conversion Rate (CR / CVR)

The percentage of visitors or clicks that complete the target action. Formula: Conversions ÷ Clicks (or Sessions) × 100%.

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Cookieless Future

The shift in marketing toward first-party data, server-side tracking and contextual targeting as third-party cookies are restricted.

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Cookies

Small data files that a website stores in the user’s browser. They are used to remember sessions, track behavior and...

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Copywriting

The craft of writing text that persuades people to buy, act or remember a brand. SEO copywriting also uses keywords...